Elisabeth Tai [2023, Industrial Design]

Reytorra is a brand that believes cuteness is for everyone! We focus on creating cute, affordable stationery and accessories that brighten up your daily life. By using our art to design and decorate, we hope to encourage more people to become their own artists. My design process focuses on combining my passion for illustration and craft. I first illustrate cute characters and then incorporate them into products. I use my interdisciplinary skills to hand-make all our items at my home studio, including our packaging. As for my industrial design side, I use 3D printers and vinyl cutters to aid in prototyping and creating our products.